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James the SSAFA Bear

A Limited Edition by Merrythought.

This beautifully British-made collectable teddy bear has been specially created by world famous Merrythought to raise vital funds for SSAFA, the Armed Forces charity and is crafted from soft sandy-gold mohair plush. James features pure woollen felt paws and a carefully hand-embroidered nose and smile that give him a truly unique, friendly character.

His pure wool tweed scarf is the ultimate finishing touch, having been exclusively designed to subtly incorporate SSAFA’s red and blue colours, and is traditionally woven in England. Named after SSAFA’s founder, James Gildea, this unique bear is made to a limited edition of only 1885 bears, the year the charity was founded.

James is approximately 10”(25cm) tall and is presented in a premium cotton drawstring dust bag and for every James Bear sold £12.50 will be donated to SSAFA - the Armed Forces charity*.


  • º Limited to 1885 worldwide º Handmade in England º Highly Collectable º SSAFA Benefits - £12.50 from the sale of each bear will be donated to SSAFA. Registered as a charity in England and Wales, Number 210760 in Scotland Number SCO38056 and in Republic of Ireland Number 20006082.

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